This is Marketing, the new book by Seth Godin, author of several international bestsellers – with success formulas and reflections on marketing, leadership and how to spread the ideas that have occupied the top positions in the rankings of Amazon, Business Week or The NewYorkTimes. Seth Godin's "This Is Marketing" is the only marketing book that matters. It's a stance against the messaging of hustle more and advertises to the masses. It's a stance against the messaging of hustle more and advertises to the masses. Seth Godin is a superstar in the marketing world.This is Marketing is interesting and useful for anyone who wants an insight into how, and why, we buy things or change our habits in any way -- The Financial Times Book of the Month, The Financial Times. Shifting it from, the typical tips, trick, hustle, and grease to an approach of empathy. Seth Godin, best selling author and expert marketer, shares his thoughts on how to market your mission-driven or impact-driven business. This book will change your approach to marketing. Account & Lists Account Returns & Orders. Críticas. This book will change your approach to marketing. Seth Godin is the author of 18 international bestsellers that have changed the way people think about work and have been translated into 38 languages - among them Unleashing the Ideavirus, Permission Marketing, Purple Cow, Tribes, The Dip, Linchpin, Poke the Box, and All Marketers Are Liars.He writes the most popular marketing blog in the world and speaks to audiences around the world. Seth is an entrepreneur, best-selling author, and speaker. This is Marketing is interesting and useful for anyone who wants an insight into how, and why, we buy things or change our habits in any way -- The Financial Times Book of the Month, The Financial Times. Try This Is Marketing by Seth Godin earns a 4 out of 5 Star rating. Hello, Sign in. Peterson 1 Trevor Peterson Professor Diehl Marketing 225 11/13/2020 This Is Marketing, Seth Godin Delivers Again In the book This Is Marketing, Seth Godin delivers more knowledge and value than any business book I have ever read before. Shifting it from, the typical tips, trick, hustle, and grease to an approach of empathy. Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and best-selling books. He is the inventor of countless ideas and phrases that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip. Seth Godin is a superstar in the marketing world. In addition to launching one of the most popular blogs in the world, he has written 19 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and What To Do When It's Your Turn (And It's Always Your Turn).His most recent book, This is Marketing, was an instant bestseller in countries around the world. Seth Godin's "This Is Marketing" is the only marketing book that matters. Book Description.