The other six chapters outline a series of themes which may be seen as facets of the complex prism of rural tourism. These are usually experienced travellers that enjoy rural, quiet environments and … They have more free time and money than other groups. Rural tourism can overlap with ecotourism, which involves travelers embarking on environmentally friendly tours to lakes, forests, jungles and other natural environments that have not yet been developed for large scale commercial tourism. This paper describes the problems of rural development in Indonesia. Rural tourism growth is 3 times greater than the increase in tourism in general. Vineyard tours can be a form of rural tourism. perspective. The vulnerability of rural tourism to current and expected increasing fuel, energy and food prices compromises the profitability and resilience of rural tourism. According to the World Travel and Tourism Council (WTTC), tourism in 2005 turned out to be the second largest industry, accounted for 3.8 per cent According to experts, the market today has increased tourist interest in activities related to nature and culture. RURAL TOURISM DEFINED -- THE RELATIONSHIP BETWEEN TOURISM AND AGRICULTURE Across the rural regions of the developed world the issues of population decline, economic change and community regeneration are universal. Thirdly, problems and constraints of rural tourism are discussed and, finally, policy implications for the future development of rural tourism are mentioned. Rural tourism development has always been a Problems can be broken down and find a way out through the development of ecotourism in rural area. The supply of rural tourism products corresponds with tourism demands in a region and the demand depends on the good value, services, and facilities. Rural tourism is especially popular among Europe’s relatively large older age group of 50–70. Furthermore, this also accelerates the economic transformation from agriculture to manufacturing and services, improves welfare to farmer and promotes an environmental conservation in rural areas. Rural tourism is considered as an important strategy for contributing to the entrenchment of the population, job creation, and ultimately, to the promotion of socio- economic development of disadvantaged areas 6. Special attention is paid to product development in rural tourism, including food and beverage tourism, avitourism and landscape appreciation. SECTION THREE - STRATEGIC FOCUS 55 3.1 Rural Tourism … The direction of rural tourism demands is a variable which depends on domestic and international tourists visits (Gharah, 2008). Secondly, we review the current situation of rural tourism in Japan as a case study and estimate the market size of rural tourism in this country. Development, in order to show how important rural tourism may indeed be, as a sector with potential for growth at a time when other sectors are faltering. The easy to read “straight-talking” style sets out to provide guidance for rural entrepreneurs in developing a rural tourism initiative, based on the experiences and I. Introduction Tourism is the most attractive and the fastest growing industry in the world. Subjects covered include the ongoing evolution of rural tourism as a genre; its numerous niche markets, and market trends; community involvement, and its impacts on rural landscape conservation and society. Often their children have moved out, or they are entering retirement. We then (chapter 2) offer a broad approach to Sustainable rural tourism. Rural tourism meets the demand of open space to practice a wide range of recreational, sports and cultural distraction. For over a century, the powerful trends of industrialisation and urbanisation have WTO estimates an increase of 6% per annum against the growth of 2% tourism in general. There is the potential opportunity for tourism operators in rural areas to reduce overheads and the resources they use by moving away from expensive and polluting sources of energy. 2.7 Rural Tourism and Information and Communications Technology (ICT) 47 2.8 International Best Practice 48 2.8.1 Case Studies 50 2.9 Challenges and Barriers in developing the strategy 53 2.10 Institutional Implications 54 3. The Teagasc Rural Tourism booklet is designed to quickly provide answers for readers seeking information on any aspect of rural tourism development opportunities. 2 Conceptual considerations: Field of Research: Tourism, small business, performance, Malaysia 1.